After more than a hundred years in the pulp and paper business, Domtar stood at the threshold of a dramatic transformation. As it expanded into advanced fibres and consumer products, it needed to inspire its employees toward a new mission.
We commissioned an artist, Kevin Jay Stanton, to create a papercut representing the fibre of Domtar. The making of this papercut became a beautiful film, and the papercut itself now hangs in Domtar headquarters in Montreal.
“We’re not just a fibre company. We’re a company of fibre.”
If you're having trouble reading the poster, download a PDF.